Activation Map Skill

SkillAI & models

Use to link segments and insights to GTM plays, owners, and measurement

Available today. Use it from your connected AI after setup.

Connect ahel once, and every AI you use reads what you have installed.

Then ask your AI: use the Activation Map Skill skill

What this skill tells your AI

The instructions your AI receives, as published by criptogus/agent-evolve-network in .claude/skills/activation-map/SKILL.md and read by ahel’s review.

When to Use

  • After defining new customer segments or insights that require action.
  • Aligning marketing, sales, CS, and product teams on who owns what.
  • Tracking adoption and performance of segment-driven campaigns.

Framework

  1. Segment/Insight Summary – describe target segments, size, and business goal.
  2. Play Mapping – list recommended plays (campaign, nurture, CS program, product change) with owners.
  3. Channel & Asset Needs – specify content, tooling, and integrations required.
  4. Measurement – define KPIs, dashboards, and review cadence.
  5. Feedback Loop – gather learnings, update plays, and inform next iteration.

Templates

  • Activation matrix (segment, play, owner, timing, KPI).
  • Brief template for play owners.
  • Scorecard format for exec reviews.

Tips

  • Keep owners accountable by including due dates and status fields.
  • Tie KPIs back to the original segmentation goal for clarity.
  • Pair with segmentation-framework updates to maintain alignment.

Signals

GitHub stars
308
Forks
1
Last commit
Sep 2026
Advanced
Catalog kind
skill
Gateway key
activation-map
Source
github.com/criptogus/agent-evolve-network