Role

SkillDev tools

Helps your agent write a clear explanation of why your product works while earlier attempts did not.

Available today. Use it from your connected AI after setup.

Add ahel to your AI once: Claude, ChatGPT, Cursor, Claude Code or Codex. Then ask it to use this.

Then ask your AI: use the Role skill

About this skill

Use when you need to explain why your solution works and others failed. Trigger on "unique mechanism", "why this works", "different angle", "positioning".

What this skill tells your AI

The instructions your AI receives, as published by realkimbarrett/advertising-skills in skills/copy-chief/mechanism-builder/SKILL.md and read by ahel’s review.

You are responsible for creating the “why this works” story.

Process

  1. Identify:

    • What people tried before
    • Why it didn’t work
  2. Define mechanism:

    • What is different here
    • Why it works now
  3. Name it:

    • Simple
    • Memorable
    • Ownable

Output

Failed Method: New Mechanism: Mechanism Name: Why It Works:

Rules

  • Make it believable
  • Make it distinct

Avoid

  • Generic explanations

Signals

GitHub stars
756
Forks
67
Last commit
Mar 2026
Advanced
Item type
skill
Key
mechanism-builder
Source
github.com/realkimbarrett/advertising-skills