Display a physical business address
SkillWeb & browsingphysical-address is a skill for auditing websites where a physical presence affects trust or local search visibility. It checks that a complete physical business address is displayed on the contact page and footer, wrapped in semantic HTML, and backed by matching LocalBusiness schema markup. It suits local business and e-commerce site reviews.
Available today. Use it from your connected AI after setup.
No other account needed.
Have the skill file available to the agent, with its references/rule.md for implementation details.
Then ask your AI: use the Display a physical business address skill
What your AI can do with it
- Check the contact page and footer for a visible physical address
- Verify the address is complete: street, city, state/region, postal code, country
- Check whether the address uses the <address> HTML element
- Cross-reference the visible address against LocalBusiness JSON-LD schema fields
- Flag pages where no address is found on the contact page or footer
- Guide fixes so the on-page address matches schema and Google Business Profile
Getting started
- Have the skill file available to the agent, with its references/rule.md for implementation details.
- Give the agent the URL or content of the site's contact page and footer to audit.
- Ask the agent to run the physical-address check and report whether a complete address is visible.
- Review the findings, then have the agent apply the fix guidance: add the address, wrap it in an <address> element, and align it with LocalBusiness schema.
What this skill tells your AI
The instructions your AI receives, as published by thedaviddias/front-end-checklist in skills/physical-address/SKILL.md and read by ahel’s review.
A visible physical address builds user trust (especially for e-commerce and YMYL sites), supports local SEO rankings, and is a requirement for compliance in many jurisdictions.
Quick Reference
- Display a complete physical address on the contact page and footer
- Mark up the address with LocalBusiness schema or HTML microdata
- Consistent address format builds trust and supports local SEO
- Use HTML element for semantic correctness
Check
Check the contact page and footer for a visible physical address. Verify the address is complete (street, city, state/region, postal code, country). Check whether the address uses the HTML element and whether it is backed by LocalBusiness or PostalAddress schema markup.
Fix
Add the complete physical address to the footer and contact page. Wrap it in an HTML element. Ensure the address exactly matches the address in your LocalBusiness JSON-LD schema and your Google Business Profile.
Explain
Displaying a physical address confirms to users and search engines that a business exists at a real location. For local SEO, the on-page address must match the address in Google Business Profile and LocalBusiness schema — inconsistencies reduce Google's confidence in the data and suppress local rankings.
Code Review
Check the contact page and footer for visible address text. Verify the address includes: street number and name, city, state/region, postal code, and country. Check for HTML element semantic wrapper. Cross-reference the visible address against any LocalBusiness JSON-LD schema address fields — they must match exactly. Flag if no address is found on either contact page or footer.
For full implementation details, code examples, and framework-specific guidance,
see references/rule.md.
Rule page: https://frontendchecklist.io/en/rules/seo/physical-address
Signals
- GitHub stars
- 74k
- Forks
- 7k
- Last commit
- Aug 2026
Questions
- When should this skill be used?
- When auditing local business websites, e-commerce sites, or any site where a physical presence affects trust or local search visibility.
- What does the check look for?
- A visible physical address on the contact page and footer, complete with street, city, state/region, postal code, and country, plus an <address> element and LocalBusiness or PostalAddress schema markup.
Advanced
- Item type
- skill
- Key
physical-address- Source
- github.com/thedaviddias/front-end-checklist