Include keywords in URL slugs
SkillDev toolsslug-keywords is a skill for AI agents that helps plan and audit website URL slugs so they include relevant keywords. It applies to blog posts, product pages, and any content page with editable URL slugs, and is useful when building a URL strategy for a new site or auditing existing URLs for keyword inclusion.
Available today. Use it from your connected AI after setup.
No other account needed.
Have an AI agent that can load skills.
Then ask your AI: use the Include keywords in URL slugs skill
What your AI can do with it
- Build a URL strategy for a new site
- Audit existing URLs for keyword inclusion
- Plan keyword-focused slugs for blog posts
- Plan keyword-focused slugs for product pages
- Work with any content page that has an editable URL slug
Getting started
- Have an AI agent that can load skills.
- Add the slug-keywords skill to the agent's available skills.
- Give the agent the site or pages whose URL slugs you want to plan or audit.
- Ask the agent to build a URL strategy or check existing slugs for keywords.
What this skill tells your AI
The instructions your AI receives, as published by thedaviddias/front-end-checklist in skills/slug-keywords/SKILL.md and read by ahel’s review.
Descriptive URL slugs help users and search engines understand page content before visiting — a URL like /buy-running-shoes-women communicates topic intent that /products/4832 does not.
Quick Reference
- URL slugs should contain the primary keyword of the page in lowercase, hyphen-separated words
- Avoid numeric IDs (
/page?id=12345), random strings, or meaningless paths (/p/a/) in public URLs - Keep slugs concise: 3–5 meaningful words is typical; avoid keyword stuffing
- Google uses URL words as a weak ranking signal and users use them to assess page relevance before clicking
Check
Crawl the site and examine URL paths. Flag URLs that contain: numeric IDs only, random strings, session tokens, dates without a descriptive slug, or overly generic words (/page, /item, /post). Verify slugs are lowercase and hyphen-separated.
Fix
Rewrite slugs to include the page's primary keyword in natural language. Use lowercase letters and hyphens as word separators. Set up 301 redirects from old URLs to new slugs. Update internal links, sitemaps, and canonical tags.
Explain
Explain how keyword-rich URL slugs improve click-through rates in search results, serve as a weak relevance signal for search engines, and make URLs easier to share and understand.
Code Review
Review metadata generation, rendered HTML, structured data, and response headers related to Include keywords in URL slugs. Flag exact routes or templates where search-facing output violates the rule, and describe how to verify the final page output.
For full implementation details, code examples, and framework-specific guidance,
see references/rule.md.
Rule page: https://frontendchecklist.io/en/rules/seo/slug-keywords
Signals
- GitHub stars
- 74k
- Forks
- 7k
- Last commit
- Aug 2026
Questions
- When should this skill be used?
- Use it for blog posts, product pages, and any content page with editable URL slugs. It also applies when building a URL strategy for a new site or auditing existing URLs for keyword inclusion.
- What does the skill do?
- It helps an agent plan and audit website URL slugs so they include relevant keywords.
- Can it be used on an existing site?
- Yes. Auditing existing URLs for keyword inclusion is one of its stated uses.
Advanced
- Item type
- skill
- Key
slug-keywords- Source
- github.com/thedaviddias/front-end-checklist