Content Calendar Assembler

Purpose

Build a reliable publishing and asset schedule from scattered campaign inputs.

When to use

• campaign dates change often
• marketing ops or content leads need one clean calendar
• asset dependencies are getting lost across channels

When not to use

• the user needs positioning or message strategy
• success depends on deep channel analysis rather than schedule coordination

Inputs

• campaign or launch dates
• channel list
• asset requests and owners
• known dependencies and review deadlines

Procedure

1. Normalize work into campaign, channel, asset, owner, and date.
2. Build the workback order from launch date backward.
3. Flag dependencies and missing owners.
4. Separate confirmed dates from assumptions.
5. End with a calendar summary and the most likely schedule risks.

Output

• structured content calendar
• asset workback plan
• dependency and risk list

Definition of done

• the launch plan is visible in one place
• owners and dates are clear enough to coordinate work
• the output is ready for a campaign manager review

Examples

• "Turn these launch notes into a content calendar with owners and dates."
• "Build a workback plan from this campaign brief and asset list."

Quality Criteria

• Trigger conditions and input requirements are unambiguous
• Each automated step produces a verifiable output
• Error handling and fallback paths are defined
• Manual override points are documented

Verification (4C)

Check	Question
Correctness	Does the workflow produce the expected output for the defined inputs?
Completeness	Are all trigger conditions, edge cases, and error paths handled?
Context-fit	Is the automation appropriate for the frequency and criticality of this task?
Consequence	If this ran unattended and failed silently, what would the downstream impact be?

Edge Cases

• Input format varies unexpectedly — Add a normalization step at entry. Alert the operator on format mismatches.
• Downstream system is unavailable — Queue the output and retry with exponential backoff. Alert after N failures.
• Partial execution completes — Ensure idempotency — re-running from the start produces the same result without duplication.

Changelog

• v1.0.0 — Initial release